Inspired by Instagram’s latest trend of beautifully art directed food photography & flatlays, this app transforms culinary imagery into a luxe recipe sharing experience.
I entered this app concept as part of my team's friendly design competition, our 'National Creative Showdown', and was voted as the winner.
Your feed is your recipe dashboard. View featured recipes, collections & user profiles, add a new recipe or collection, search for a desired recipe or browse by category. Scroll to the bottom and you’ll find your daily top cooking tip.
Everything accessible in one touch, including your notifications of new followers, comments & recipes.
Your stunning food photography is the hero. Favourite or comment on a recipe and easily find related recipes. Don’t have an ingredient? The ‘Where to buy’ feature allows you to find & purchase from your nearest stockists.
Whether you’re feeling savoury or sweet, time poor or allergy stricken, you’ll find everything you need.